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This project analyzes pharmacy sales and profitability performance using Power BI as part of the January–February 2026 DataDNA – Pharmacy Sales & Profitability Analytics Challenge. The analysis covers revenue, margin, units sold, promotions, product categories, and geographic performance across 120 pharmacies. Interactive dashboards and DAX-driven insights were used to identify sales trends, top-performing products and locations, margin optimization opportunities, and actionable business recommendations.
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16 Upper Woburn Place, London, Greater London, WC1H 0AF, United Kingdom