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Mobile Phone Sales Analysis

Power BI Report

Mobile Phone Sales Analysis

Mobile Phone Sales Analysis Summary: This report presents an in-depth analysis of mobile phone sales, focusing on monthly revenue trends and sales performance across various dimensions. Key areas of exploration include revenue and quantity sold by region, identifying the most popular brands in specific areas, and uncovering customer preferences by age group and gender, particularly in relation to phone operating systems and brand loyalty. The analysis also investigates the relationship between age groups and brand choices, offering insights into targeted marketing opportunities. Additionally, it highlights the most effective sales channels and payment types that drive higher revenue at the city level, enabling more strategic decisions in channel optimization and customer engagement

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