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Mobile Phone Sales Analysis

Power BI Report

Mobile Phone Sales Analysis

This mobile phone sales analysis provides a comprehensive view of Q2 sales performance. Key insights include a sharp rise in revenue and volume, with India and Mumbai emerging as dominant regions. The iPhone SE leads in unit sales, while average selling prices are declining—a potential sign of price competition or product mix shifts. On the customer side, most purchases are driven by users in their late 30s, with Credit Cards as the preferred payment method. A small number of high-value transactions significantly boost total revenue, highlighting the importance of premium buyers. Geographic and demographic breakdowns further reveal sales concentrations, while channel and payment preferences point toward future marketing and sales optimization opportunities.

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