Fitness Tracker Dataset

April 2023 Business Difficulty 2/5 CSV 14.3 KB 450 rows × 16 cols 8 downloads
  • fitness-tracker
  • wearables
  • retail
  • ratings
  • pricing

450 fitness-tracker product listings with brand, current and original price, discount, rating, and feature-set columns. Useful for brand positioning, feature-to-rating analysis, and discount-tier studies.

Challenge brief

Fitness Tracker Dataset - Challenge Brief

Challenge period: April 2023 Dataset: Reconstructed brief based on the shipped data file for the April 2023 DataDNA challenge.

About the data

The primary data table for this challenge carries the following columns:

  • Unnamed: 0
  • Brand
  • Current Price
  • Original Price
  • Discount Percentage
  • Rating
  • Number OF Ratings
  • Model Name
  • Dial Shape
  • Strap Color
  • Strap Material
  • Touchscreen
  • Battery Life (Days)
  • Bluetooth
  • Display Size
  • Weight

Suggested analytical angles

  • How does price position correlate with rating and battery life?
  • Which brands dominate across display size and material categories?
  • How do touchscreen and Bluetooth availability trend by price tier?
  • Which feature combinations yield the sharpest discount percentages?

What great submissions did

This brief was reconstructed from the dataset contents in 2026 as part of the Playground audit. The original April 2023 challenge brief was not preserved as a separate file in the source archive, so the analytical angles above are inferred from the column list. See the corresponding /challenges/ entry on datadna.onyxdata.co.uk for examples of how participants approached the data.

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