July 2025 DataDNA – Customer Satisfaction and Loyalty Analytics Challenge
Step into the role of a data analyst at OmniRetail, a U.S. retail chain selling electronics and smart home products through both online and physical stores. To improve customer satisfaction and retention, the company has collected feedback throughout 2024.
You’ve been provided with a customer satisfaction dataset combining satisfaction scores, purchasing behavior, demographics, support history, and location data.
Your mission is to create an analytical report that identifies the key factors influencing customer satisfaction and loyalty across different regions, customer demographics, and support experiences.
Participate in the ZoomCharts Mini Challenge here for your chance to win $300!
Challenge brief
<p>Step into the role of a data analyst at OmniRetail, a U.S. retail chain selling electronics and smart home products through both online and physical stores. To improve customer satisfaction and retention, the company has collected feedback throughout 2024.</p> <p>You’ve been provided with a customer satisfaction dataset combining satisfaction scores, purchasing behavior, demographics, support history, and location data.</p> <p>Your mission is to create an analytical report that identifies the key factors influencing customer satisfaction and loyalty across different regions, customer demographics, and support experiences.</p> <p>Participate in the ZoomCharts Mini Challenge <a href="https://zoomcharts.com/en/microsoft-power-bi-custom-visuals/challenges/onyx-data-jul-2025?utm_source=challenge&utm_medium=onyxdata&utm_campaign=onyxdata_web_jul&utm_term=register&utm_content=registration">here for your chance to win $300!</a></p>
