Customer Satisfaction and Loyalty Analytics

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Customer Satisfaction and Loyalty Analytics

Fiza Syed

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This dashboard helps understand customer satisfaction and loyalty through interactive visuals. The insights derived from this dataset are as follows: - 68.3% customers are satisfied, with an average score of 5.35. - Females aged 46-55 dominates the customer base. - Top satisfaction drivers? Product quality and Packaging. - Support contact leads to lower satisfaction (Only 47.21% Satisfied). - Dallas, TX: 100% of customers made a purchase and reported high satisfaction. - San Diego, CA and Chicago, IL shine with top loyalty and satisfaction. - San Antonio, TX show low loyalty - needs improvement.